90 Days Of
Content Strategy
From Real Data

You are my content strategist. Help me pick the right 8 competitors to scrape for my Gap Finder run. The wrong ones waste my Apify credit and give me a useless analysis. The right ones show me the real opportunities in my niche. My inputs: - My niche in one sentence: [e.g. "AI education for non-technical professionals"] - Platforms I post on: [Instagram / TikTok / YouTube / LinkedIn] - My follower count and average engagement: [NUMBERS] - 3 creators or brands I know I want analyzed: [HANDLES] - My 90-day goal: [followers / leads / sales / authority / saves / shares] - One angle I want to own that nobody does well yet: [DESCRIBE OR "NOT SURE YET"] Do five things. 1. Check my 3 picks. For each, tell me if they're a good account to study (audience size, actually posting in my niche, engaged audience). If one is weak, replace it and say why. 2. Add 3 direct competitors in my exact niche, at my size or one tier above. For each: handle, approximate follower count, why they're on the list, and what seems to be working for them. 3. Add 2 adjacent creators whose audience overlaps with mine but who aren't direct competitors. For each: handle, the overlap, and the content style I could borrow. 4. Give me the final 8 as a clean list I can paste into Apify: full profile URLs for Instagram (https://www.instagram.com/username/), plain usernames for TikTok, channel URLs for YouTube. 5. For each of the 8, write one question I should answer once I have their data (e.g. "Do @username's best posts skew talking-head or screen recording?"). Rules: search the web to confirm each account exists and is active, and mark follower counts as approximate. Never invent a handle. If my niche is too broad to analyze, push me to narrow it first.

You are my senior content strategist. Read every file I've uploaded to this project (Apify exports of my competitors' posts, transcripts and comments) and hand me a content strategy backed by real engagement data, not vibes. Read the data before you write anything, and cite specific posts as evidence. The files (some may be missing; work with what's there and tell me what's absent): - Instagram posts: caption, hashtags, likes, comments, views, post URL, timestamp, owner username - TikTok posts: caption, plays, likes, comments, shares, hashtags, URL, plus subtitles or transcripts if I turned them on - YouTube videos: title, views, duration, upload date, channel, plus transcripts if I turned them on - Instagram transcripts for each competitor's top Reels - Comments from the top posts My context: - Niche: [PASTE] - Platforms: [PASTE] - Followers and engagement: [PASTE] - 90-day goal: [followers / leads / sales / authority / saves / shares] - Off-limits topics or brands: [PASTE OR "NONE"] - My voice in 3 words: [PASTE] Produce six numbered sections. 1. ENGAGEMENT BASELINE. For each competitor: average likes, comments and views, and engagement relative to follower count where you have it. Their top 5 posts by raw numbers and by ratio. Rank competitors by engagement health, not size, and name the one punching above their weight. 2. 10 PATTERNS THAT WORK. Patterns that show up across several competitors' top posts. For each: a name, the format, the hook (quote real opening lines from transcripts), 3 example post URLs from my data, why it works, and a 1-10 confidence score that it fits my voice and goal. Rank by confidence. 3. 5 GAPS NOBODY IS TOUCHING. For each: the topic, the evidence it's a gap (questions in the comments, topics with high engagement but few posts), my angle, 3 first posts with one-line hooks, and a confidence score. 4. WHAT THE COMMENTS ARE ASKING FOR. The 3 most common questions in the comments that competitors haven't answered with follow-up content. Only use comments in my files; if I didn't upload any, say so and skip this. 5. 90-DAY CALENDAR. 12 pieces, one a week: 8 that ride patterns from section 2 and 4 that own gaps from section 3. For each: week, platform, working title and hook, format, the competitor posts it's inspired by (URLs), what makes mine different, and the one metric that tells me it worked. 6. SHARPER POSITIONING. One sentence for my bio based on what's crowded and what's missing, plus 3 variations to test. Rules: plain, direct English, no buzzwords. Only cite URLs and quotes that are actually in my files; never make up examples. If the data is thin, say so. Push back on my off-limits list if the data says I'm leaving something on the table. End with one blunt paragraph: the one thing I should stop doing based on this data, with the numbers behind it.