AI doesn’t come with taste. Here’s the one file you drop into Claude or Codex so every website it builds looks like a premium brand instead of generic AI.
Ask an AI to "make it look premium" and it has nothing real to anchor to. It guesses at the fonts, the spacing and the colors, and lands on the safe, average version of a website. Everyone who asks the same way gets the same forgettable result.
The fix isn’t a cleverer prompt. You hand your AI the real design language of a site you already love, and that fits in one file.
It’s called a DESIGN.md, and you get it from Refero Styles, a library of 2,000+ design systems pulled from real product websites. Each one captures the site’s colors, typography, spacing, components, and do’s and don’ts in a file written for AI to read.
Instead of describing "premium" in words the AI has to interpret, you give it the literal rules of a design a human already got right. It stops guessing and starts following.
01
Find a style you love
Go to styles.refero.design and scroll until something feels like the vibe you want. Pick a site close to your brand. A calm editorial site and a loud playful one produce completely different builds.
02
Copy its DESIGN.md
Open the style, click the DESIGN.md tab and hit Copy.md. Paste it into a plain text file and save it as DESIGN.md.
03
Load it as a skill
Make a folder called my-site-style. Put your DESIGN.md inside, plus a SKILL.md with the text below.
For Claude, zip the folder and go to Customize, then Skills, click +, then Create skill, then Upload a skill. Code execution has to be on in Settings. (Claude’s skill guide)
For Codex, drop the folder into .agents/skills in your project, or ~/.agents/skills to use it everywhere. (Codex’s skill guide)
04
Build in agent mode
Open Claude Code, Claude Cowork or Codex, paste the prompt below and fill in the brackets. No skill set up yet? Just attach the DESIGN.md to the chat. It works the same, you’ll just re-attach it every time.
Plans
Codex is included on every ChatGPT plan, even Free. Claude Cowork and Claude Code need a paid Claude plan, starting with Pro.
Premium is mostly consistency. A real design system uses the same type scale, spacing rhythm and components on every section, so the site feels considered instead of assembled. Your AI can hold all of that in one file and never drift, which is exactly what it can’t do when you describe a look in one sentence.
Build one section at a time. Get the hero right against the design system, then move to the next. You stay in control and the AI stays locked to the rules.
One line I always keep in the prompt: borrow the design language, never the brand. No copied logos, images or copy.